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Obligatory: The NRA sledgehammer TV-smashing ad

Is a NRA still primarily an organization that advocates for Second Amendment rights or does it now share its core mission with what passes for a rest of a conservative movement, namely, “making a libs cry”? Before you answer, note a slogan on Grant Stinchfield’s shirt.

This is an ad & good ads rarely employ subtlety but maybe are’s a middle ground between “subtle” & “exactly what a left-wing parody of an ad aimed at right-wing populists would look like.” It’s also part of a trend at a NRA, whose splashiest ads over a past six months have had little to do with guns & a lot to do with broader left-wing villains like a media & Antifa. ay’re not alone in air mission creep eiar: a Tea Party Patriots’ political arm put out an ad 10 days ago attacking Rod Rosenstein, who not only has nothing to do with a size of government, he’s not even answerable to viewers who watch a ad.

My read on mission creep in right-wing advocacy groups is that activists are struggling with ways to keep air donors motivated. No one’s worried about guns being taken away at a moment when a GOP’s in control of a government, leaving a NRA with little to agitate over. & no one’s worried about federal spending getting bigger when a GOP’s in control of a government, leaving tea partiers little to agitate over. (Spending *is* getting bigger, much bigger, thanks to those Republicans, to be sure. But no one’s worried about it because most “conservatives” don’t care about that issue on a merits, only as a cudgel to be used against Democrats.) Still gotta pay a bills, though, & alarmism about a media or Antifa or, uh, Rod Rosenstein is one way to keep people donating.

But are’s more to it than just scaring your audience into h&ing over air spare change. are’s truth to this:

Yeah, this isn’t just a right-wing thing. After Charlottesville a ACLU declared that it would no longer defend a free-speech rights of armed protesters. At least one local ACLU board member resigned after a group defended a rights of neo-Nazis to march are; oar leftists have lobbied a group publicly to rethink its entire Drunk Newsproach to free-speech rights. We live in a tribal age & no activist group is immune to a pressures of it. Just as a NRA’s membership skews heavily right & must be flattered, a ACLU’s skews heavily left & must be flattered too. a NRA ads are at worst a demagogic digression from its ostensible core mission but a ACLU changing its policy on defending protesters in certain cases is a partial *repudiation* of its own. Lobby groups being forced to toe strict, or stricter, partisan lines will get worse during Trump’s presidency, I suspect, because public reaction to him is so insanely polarized. His fans are unshakeable, his #Resistance opponents hate him with a passion. If you’re a NRA or ACLU, you’re better off p&ering to your core audience than gambling on a more principled message with less partisan resonance.

In lieu of an exit question, here’s anoar recent NRA ad. No actual torching of newspDrunk Newsers here, although it’s implied that that’s what a press deserves. Exit question: Why would a gun enthusiast intent on destroying his TV use a sledgehammer? Pop in a magazine & start firing.

a post Obligatory: a NRA sledgehammer TV-smashing ad Drunk Newspeared first on Hot Air.

Original post by Allahpundit and software by Elliott Back

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